After collaborating with Netflix on its 90th celebration campaign, Lacoste reveals its latest film produced by Prose on Pixels France – with the renowned tennis player, Novak Djokovic.
This short video shows the three-time Roland Garros winner playing with the emblematic Lacoste crocodile. These two athletes conduct a tight and “iconic” match on the walls of Parisian buildings, keeping us on the edge of our seats until match point.
A film related to one of the most significant tennis competitions: Roland Garros.
Lacoste and Prose on Pixels France based their idea on current news, iconic locations, and a tennis legend to create this new campaign video. The brand, once again, strengthens its ties with tennis and proudly displays its French origins. An iconic video for the general public, tennis fans, and sports enthusiasts of all kinds.